Comparison · 2026

Hire a developer or use an agency: what pays off?

The short answer: hire when development is your core business and there is full-time work for several people for years. Use an agency when you need a system built and run, but not an entire development team. An employee costs far more than the salary, and one person rarely covers design, development and operations.

9 min read · Updated 29 September 2026

Many businesses reach the point where the thought arrives: “Shouldn’t we just hire a developer ourselves?” It can be the right decision. But the sum is bigger than a payslip, and it is easy to underestimate what it takes for one person to carry an entire system. Here is the honest version.

What does it really cost to hire a developer?

The salary is the visible part. An experienced developer in Denmark often costs roughly DKK 45,000–65,000 a month before pension. That is a broad approximation, and it varies with experience, location and technology. On top come pension, recruitment, equipment and licences, and not least the time it takes to find and onboard someone. The salary alone therefore runs to roughly DKK 540,000–780,000 a year before anything else is counted.

The salary is a broad approximation. The other items vary from business to business.

ItemWhat it covers
SalaryOften roughly DKK 45,000–65,000/month before pension for an experienced developer (approximate)
Pension and staff costsEmployer pension contributions, insurance, holiday and sick leave
RecruitmentJob ads, possibly a recruitment agency, and your own time for interviews
Time to hireTypically 2–3 months before the person starts, plus their notice period
Equipment and toolsComputer, software licences, hosting and developer tooling
ManagementSomeone has to prioritise work, give feedback and judge quality

For comparison, our largest web package, Large, is DKK 54,000 plus DKK 1,200 a month with 36 features, three integrations, hosting, maintenance and backups. It is not the same as a full-time employee, but it shows how much system you can get for a fraction of a year’s salary.

One developer or a whole team?

A modern solution needs several disciplines: user insight, UX and UI design, frontend, backend, mobile, integrations, security and operations. It is rare for one person to be strong at all of them. If you hire one developer, you usually get a good developer, but design, operations and security still have to be handled somewhere. And when that person is on holiday or ill, development stops.

One in-house developer

  • Knows your business from the inside
  • Always available during working hours
  • One skill set; holiday and illness stop the work
  • Fixed salary cost regardless of workload

An agency team

  • Design, development and operations from one place
  • Can scale up and down as needed
  • Several people know the solution
  • Does not know your business from day one

What happens with holidays, illness and resignations?

This is the part of the sum that rarely makes it into the budget. An employed developer takes holidays, can fall ill and can resign. If your only developer resigns, recruitment starts over, and there can be months where nobody knows the system from the inside. Meanwhile the running still has to happen: security updates, backups, bug fixes and support for your own staff. With an agency that is part of the agreement, and several people know the solution. With us the monthly fee covers hosting, maintenance, updates, support, SSL and backups, whoever is on holiday.

When should you hire in-house?

  • Software is your product, for example a SaaS business, and development never stops.
  • There is full-time work for several developers for years to come.
  • You have, or can hire, a technical lead who can manage and assess the work.
  • Product knowledge is so central that it has to live in-house.

If instead you are a business that needs a good system to run the company but does not sell software, an agency is usually cheaper and more robust. You pay for the system you need, not for a full position during the periods when there is nothing to develop. If you are also weighing up freelancers, see freelancer vs agency and developer hourly rates.

The hybrid model: your own product owner, an agency for the rest

Many end up somewhere in between. You have one person in-house who owns the product and knows the business, and an agency that delivers design, development and operations. At WorkPoint one of our designers was embedded in the product teams for two years and built Design System 2.0 with them. If you want steady capacity without hiring, see development on subscription.

1

Build version one

An agency builds and runs the solution at a fixed price.

2

Learn what works

You see how much ongoing development is really needed.

3

Hire if it makes sense

If there is full-time work, you hire, and the agency helps with the handover.

4

You own the code throughout

Code and data are yours, so nothing has to be rebuilt.

A typical path if you eventually want development in-house.

See our fixed pricing, or describe what you need and you get a written fixed-price proposal within 24 hours to compare against.

Questions about hiring a developer

How much does a developer cost per year?
As a broad approximation, an experienced developer in Denmark often costs roughly DKK 45,000–65,000 a month before pension, or around DKK 540,000–780,000 a year in salary alone. On top come pension, recruitment, equipment, licences and management time. The total cost is therefore considerably higher than the salary.
How long does it take to hire a developer?
Typically allow 2–3 months from job ad to first working day, and often longer if the candidate has a long notice period. After that it takes time before the person knows your business and systems. An agency can usually start much sooner, and with us you get a written proposal within 24 hours.
Can one developer build and run an entire system?
It can be done, but it is fragile. One person has to cover design, frontend, backend, integrations, security and operations, and when they are ill or on holiday, everything stops. It works best when the system is well defined and there is a plan for who takes over.
What is the hybrid model?
You have one person in-house, usually a product owner or a single developer, who knows the business and sets priorities. An agency delivers design, development, integrations and operations. That way you keep knowledge and direction internally without hiring a whole team, and you can scale up and down as needed.
Can we take the system with us if we hire later?
Yes. With us you own both code and data, and you can cancel with 30 days’ notice. Cancelling within the first 15 months carries a one-time fee of DKK 9,000, 12,000 or 15,000 depending on the package. After that your own developer can take over the codebase, which is written in React, Next.js and TypeScript.
Is an agency more expensive than an employee in the long run?
It depends on how much development you need. If there is full-time work for several people for years, hiring can pay off. If you need a system built and then run with ongoing improvements, an agency with a fixed price and a monthly running fee is usually cheaper than a year’s salary.

Want us to build it for you?

You get a fixed-price proposal within 24 hours.

Dennis Nielsen

Dennis Nielsen

Head of Operations, Ceptiv

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